George Taylor

Why Restaurants Fail: A Veteran Operator Shares Some Hard-Earned Lessons in the Pizza Business

By George Taylor My name is George Taylor, and I am the author of A Pizza My Life. In my book, I began by detailing why our first restaurant ultimately closed. Our pizza shop was open for almost 20 years. While I wouldn’t necessarily call it a failure, in the end, it faced the same fate as many others in the restaurant industry—it closed. I’d like to share a few lessons … [Read more...] about Why Restaurants Fail: A Veteran Operator Shares Some Hard-Earned Lessons in the Pizza Business

Your Pizzeria’s Name Is Your First Impression—Don’t Screw It Up

From Soggy Rhymes to SEO Gold—Why Picking the Right Name Is a Make-or-Break Moment We all know the drill. You’ve got a dream, a dough recipe that would make your Nonna jealous, and an oven that can cook a pie faster than those dehydrated pizzas from Back to the Future II (Google it!). But then, you hit a wall—the name for your new pizzeria. It's the one factor that can … [Read more...] about Your Pizzeria’s Name Is Your First Impression—Don’t Screw It Up

The Pearl Jam Pizza – Taylors’ Pizza House

George and Patti Taylor, members of the U.S. Pizza Team and owners of Taylors’ Pizza House, have kept the era of 1990s grunge and alternative rock “Alive” in Endwell, NY. From Sublime to Pearl Jam, their 90s rock-inspired menu has something for every flannel-wearing fan of pizza. The Pearl Jam Pizza, for example, features the spiciness of zesty sriracha offset by … [Read more...] about The Pearl Jam Pizza – Taylors’ Pizza House